RedMatrix – Social Media Time! Why is a Responsive Site Key to Your Digital Growth? Let’s ask ourselves, how long ago we did not sit down to use a desktop computer to check the latest news, or to look for a term. The accelerated growth of technology has made us live the internet in a different way, tablets, smartphones, laptop; now they are the main means of access to the network for its practicality and speed of response. Let’s face it, technological mobility has become part of our day to day and that is why we must be inside, with a site that adapts to each device to improve, in its entirety, the experience of our consumers
The responsive design are techniques that allow the correct visualization of a website, modifying its structure according to the dimensions of the device where it is being viewed.
“A specific response for each platform”
Besides being a trend, this practice is rewarded by the search engines giving priority to the positioning of the site in the organic results and improving the end user experience.
Google recommends it
Google states that responsive design improves the user’s mobile experience, even when referring to responsive design, it qualifies it as an excellent practice within the industry. This is because sites with responsive design have a unique URL and the same HTML, regardless of the device (unlike sites with “.mobile”), which makes tracking easier for Google.
Responsive design is recommended by Google, since it allows a website to provide a great user experience through many devices and screen sizes. In addition, it makes the management of the positioning strategy a simpler task. For these reasons, in Digital Marketing all the Websites must developed under a Responsive Design that adapts automatically to all devices, generating a better user experience.